MLB.tv’s digital broadcast service is really, really good.
From Tokyo, Japan, I was able to use a friend’s account to login to the service, and within a minute I was watching an HD live broadcast of Yu Darvish’s debut start for the Texas Rangers.
After the rough first inning, my work took me away from my desk, but not to worry, because MLB.tv’s subscription service extends to any and all screens you might own. I slipped my iPad out of my bag, downloaded the app, and again, in less time than a commercial break, I was watching live baseball, in HD, on my iPad, on the other side of the world.
Thank you Major League Baseball for getting your act together, mastering the digital age and making your amazing product available in real time, anywhere in the world.
This folks, is new media done way right. All you other sports leagues with aspirations of global domination take note. Baseball, the game of tradition, Babe Ruth, ivy, peanuts and crackerjacks, is in a new media class of it’s own.Tweet